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(Title)
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Erie’s Eco-Revival Initiative
9
(08/09)
(Project)
Lake Erie Branding Design
(Discipline)
Branding Identity, Environmental Design, UI/UX Design
(Approach)
By researching Lake Erie’s environmental woes and pinpointing pollution sources, we’re crafting a brand dedicated to solutions. This endeavor will feature a distinct visual identity throughout its narrative, aiming to enlighten the public on pollution causes while presenting actionable recovery methods. Our brand’s mission is to communicate the necessity of immediate intervention for Lake Erie’s revival through engaging and educational visual storytelling.
(Background)
The Great Lakes, humanity’s freshwater jewels, with Lake Erie being the most polluted, demand our attention. Analyzing its issues offers graphic design a powerful role in environmental protection. As designers, we craft solutions that raise awareness and inspire action, using our creativity to safeguard these vital resources through impactful visual communication.
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